Rebranding, merging two Pages, or just fixing an old name that no longer fits your business? Changing your Facebook Page name is straightforward, but Facebook reviews every request before it goes live, and a couple of rules trip people up. Here’s exactly how to do it.
Before You Start: What You Need to Know
- You need Admin access. Editors and moderators can’t request a name change — only a Page Admin can.
- 75-character limit on Page names.
- Facebook reviews every request. Approval isn’t instant — it can take anywhere from a few minutes to a few days.
- You can’t undo it for 60 days. Once a name change is approved, you’re locked into it for two months, so double-check the spelling before you submit.
- Your Page URL won’t change. Your web address comes from your Page’s username (the @name), not the display name, so changing one doesn’t affect the other.
How to Change Your Facebook Page Name
Step 1: Switch into your Page
Log into Facebook, click your profile photo in the top right, and switch to using Facebook as your Page rather than your personal profile.
Step 2: Open Page Settings
From your Page, click Settings & Privacy, then Settings. In the left sidebar, click Page setup — this is where your name, category, and bio live.
Step 3: Edit the name field
Find your current Page name and click the edit icon next to it. Type in your new name exactly as you want it to appear.
Step 4: Review and submit
Click Review, read Facebook’s confirmation screen (this is where the 60-day lock is mentioned), and click Submit. Your request now goes to Facebook for review.
Why Was My Name Change Rejected?
Facebook checks new Page names against its naming policies. Requests are commonly rejected for names that are misleading, impersonate another brand or public figure, use excessive punctuation or symbols, or don’t relate to what the Page actually offers. If your request is rejected, you can usually edit and resubmit.
Frequently Asked Questions
How long does a Facebook Page name change take to approve?
It varies. Some requests are approved within minutes; others take a few days if Facebook flags it for manual review.
Can I change my Facebook Page name more than once?
Yes, but each approved change locks you out of changing it again for 60 days.
Does changing my Page name affect my followers or reviews?
No. Your followers, likes, reviews, and post history all stay attached to the Page — only the displayed name changes.
Will changing my Page name change my Facebook URL?
No. Your Page’s web address is tied to your username (@name), which is a separate setting you can update independently.
Once your new name is approved, it’s worth a quick pass over your other Page details too — profile picture, cover photo, and About section — so everything matches your updated branding. See our Facebook cover photo size guide if you’re refreshing your cover image at the same time, or check out our social media marketing service if you’d rather have it all handled for you.
Photo by Brad Starkey on Unsplash
Related: Facebook cover photo size guide | How to create a Facebook business page | Social media marketing services